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Subscribe to this threadPontiac "toughest sale on earth"
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Dinger @ Dec 18th 2005 11:06PM
I say make the G6 the new Malibu, the GTO the new Chevelle, and give the Solstice a bowtie. Then just kill the Pontiac name. Pontiac started out as the underling sister brand to co-sell with the Oakland division in the 1920's and it had a good run, but nothing lasts forever. GM doesn't need to be the biggest in the world, they need to be profitable and resources spent trying to distinguish similar products are resources not spent developing better products.