In an attempt to draw in patriotic buyers, foreign car companies such as Toyota have been recently been touting their American investment. Toyota and Honda have been touting their multi-billion-dollar investments in the US and Canada, as well as the tens of thousands of jobs "created" (or have they really just been transferred?) at their assembly plants and hundreds of thousands more employed by their suppliers. And Hyundai's new Sonata advertising campaign focuses heavily on its Alabama production location. While foreign manufacturers continuing to build more cars and buy new parts here in the US, their "domestic" competition continues to increase its foreign content, and thus there might be a perceived chink in the armor of the Big 3. How long until this turns into a knock-down-drag-out advertising battle? Given the hypercompetitive market, we bet it's not long.

I'm reporting this comment as:

Reported comments and users are reviewed by Autoblog staff 24 hours a day, seven days a week to determine whether they violate Community Guideline. Accounts are penalized for Community Guidelines violations and serious or repeated violations can lead to account termination.

    • 1 Second Ago
  • From Our Partners

    You May Like
    Links by Zergnet
    Cars for Sale Near You

    Share This Photo X