All three German automakers that make up the German automotive trade association VDA, which includes VW, BMW and Mercedes, recently signed a code of conduct that sets forth guidelines for each carmaker and its suppliers to uphold quality standards and not badmouth each other in public. The document was drafted in response to product recalls that have hit all three companies recently, as well as an abysmal performance by each German brand in J.D. Power and Associates recent quality survey. We would venture to say this is more than a PR stunt since the reputation of the entire German automotive industry is on the line and each of these companies is responsible.



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