• Nov 4, 2004

Since yesterday was when automakers reported October monthly sales, all that's in the news today is how the Asian manufacturers gained share and the Domestics lost share. It's inevitable. When there are so many companies to take a piece of pie, there is less pie left for the ones that once had it all. Now that Hyundai seems hell-bent on going upscale, the little slice of pie for super-cheap cars might be left uneaten… and that's where China figures in.



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      It's not going to be easy for China auto-makers. There been a lot of companies that had to withdraw from the US market because US consumers are extremely picky. We want high quality with good price, a lot of horse power but not a fuel hog, a car that looks great but can also survive a head-on with an SUV. When I was in China visiting last year, I don't remember the name of that car I drove, but it was not even Daewood quality. They need to do a lot more to compete even for low-end market.